In 2011, the Novellino’s had more than a decade of green industry experience under their belts and started looking for other ways to expand their business. The couple knew what it took to grow their maintenance services but weren’t sure what it would take to expand their lawn-care division — and that’s when they discovered Spring-Green.
Owner Profiles
“They had all the data on my market and knew what it was capable of doing. And we grew by about 300 percent this year.”
Travis Snead
Owner of T and T Lawn and Sweeping Services and Spring-Green
Shallotte & Wilmington, NC
Maybe you have an existing lawn care company and you have experienced the challenges that come from seasonal fluctuations and an inconsistent income. Travis Snead, owner of T and T Lawn and Sweeping Services in Shallotte and Wilmington, North Carolina, knew about this challenge firsthand. But he also knew that diversifying his business might help him address that issue. That is where Spring-Green can help.
The demand for lawn care is growing with the increase of double-income families, who don’t have the time or the interest in maintaining their yard. What’s more, currently homeowners spend over $40 billion per year to maintain and improve their yards. The opportunity is there, and Spring-Green has the financial, operational and marketing plans, as well as dedicated business consultants that can help franchise owners realize the full potential of their lawn care business.
Snead saw the difference almost immediately after purchasing his Spring-Green franchise. “It has definitely grown my other business,” he said. “To a certain degree the challenge is how to control it and decide how much volume my lawn care business can take on at this point.”
As a family business, Snead was looking for a similar feel when he was investigating franchise opportunities. That feeling of family he gets from Spring-Green is perhaps what has made Snead feel even better about his decision. “I talk to my Spring-Green business consultant two or three times a week,” he said. “It may be for a few minutes or a couple of hours, but they are always there to answer questions and lend guidance.” For him, the support that Spring-Green offers is very much like the support of his family.
Check out Snead’s video or read his owner profile to learn more about how Spring-Green can help you expand your business with our extensive support system and data-driven marketing.
