The SpringGreen Story • Since 1977

Build Something Great

A history of entrepreneurship, lasting relationships, and growing together.

Our Story Begins With a Shared Vision

Bill Fischer and Tom Hofer left their respective Illinois family farms to study agriculture and economics at the University of Illinois. They joined the same fraternity and developed a mutual desire to pursue opportunities beyond the family farm. After college, Tom went off to the Vietnam War, and Bill pursued a brand new industry called lawn care. In 1977, he founded Spring-Green Lawn Care.

When the friends reunited and began evaluating Bill’s growing lawn care franchise enterprise, Tom saw an opportunity to scale the success. Tom became one of the first SpringGreen franchise owners and his business doubled in size each of its first three years. In 1980, he rolled his business into SpringGreen Lawn Care Corporation and joined the company’s executive team. The company’s destiny as a pioneering lawn care business committed to franchising and its franchise owners was set in motion.

Growing Together Since 1977

The people, progress, and milestones that shaped SpringGreen.

  1. 1977

    A Business Takes Root

    Tom Hofer begins with one truck as a neighborhood based lawn and tree care service in Naperville, Illinois. Founders William R. Fischer and Richard G. Gretz form Spring-Green Lawn Care Corporation.

  2. 1980

    A Shared Vision for Growth

    Tom Hofer rolls his franchise into Spring-Green Lawn Care Corp. and joins the executive team.

  3. 1981

    Expanding Our Services

    Core Aeration service introduced.

    SpringGreen core aeration service
  4. 1982

    Helping Shape the Industry

    Bill helps form the lawn care industry’s first trade association and later went on to serve as president.

    Bill Fischer
  5. 1987

    Leadership for a Growing System

    Tom Hofer assumes the role of president and CEO after the unfortunate passing of his fraternity brother and business partner, Bill Fischer. The franchise system grows rapidly in the Midwest and expands throughout the East, South, Southeast and Pacific Northwest.

    Tom Hofer
  6. 1997

    Celebrating 20 Years

    Spring-Green celebrates its 20th Anniversary. Revenue reaches $15.2 million.

    SpringGreen's 20th anniversary
  7. 2000

    Serving More Communities

    Spring-Green serves 7,500 neighborhood communities in 24 states throughout the nation.

    Neighborhood communities served by SpringGreen
  8. 2002

    Introducing Perimeter Pest Control

    Perimeter Pest Control service is introduced.

    SpringGreen perimeter pest control service
  9. 2005

    Planning for the Next Generation

    Ted Hofer rejoins company with a long term succession plan in mind.

    Ted Hofer rejoins the company
  10. 2006

    Investing in Marketing and Technology

    James Young is named President of Spring-Green Lawn Care Corp. and leads a transformation of marketing systems and an infusion of technology.

    James Young
  11. 2007

    30 Years of Progress

    Spring-Green celebrates its 30th Anniversary and also receives a 4-star rating from Franchise Business Review.

    Franchise Business Review recognition
  12. 2008

    Growth and Recognition

    Revenue has more than doubled over 10 years to $32.4 million. Spring-Green receives World-Class Franchise distinction by the Franchise Research Institute.

    Franchise Research Institute recognition
  13. 2009

    Expanding Franchise Support

    Spring-Green campus expands with build out of a state-of-the-art call center facility.

    SpringGreen call center facility
  14. 2010

    A New Chapter in Leadership

    Ted Hofer is named CEO. The focus intensifies on “Growth through independently owned franchises and a renewed commitment to deliver profitable growth is issued.”

    Ted Hofer named CEO
  15. 2012

    Celebrating 35 Years

    Spring-Green celebrates its 35th Anniversary and is featured in 100 fast and growing Business Entrepreneurs.

  16. 2014

    New Opportunities for Business Owners

    Spring-Green formally introduces its Green Industry franchise program offering diversification opportunities to landscape, hardscape, pest control and other existing business owners. Consistent growth year after year lifts revenue beyond $45 million annually.

    SpringGreen Green Industry franchise program
  17. 2015

    Industry Recognition

    Spring-Green ranks among the top third in 2015 Top 100 Lawn & Landscape Companies.

    Top 100 Lawn and Landscape Companies recognition
  18. 2017

    Celebrating 40 Years

    Spring-Green celebrated its 40th anniversary and will continue its expansion beautifying the environment by delivering lawn and tree care services through a network of high caliber lawn and tree care professionals.

    SpringGreen's 40th anniversary
  19. 2018

    Welcoming Pet Butler

    Spring-Green Enterprises acquires the Pet Butler brand.

    SpringGreen and Pet Butler trucks
  20. 2019

    Recognition From Forbes

    Spring-Green is featured in Forbes as a Top 10 Franchise to purchase.

    Forbes recognition in 2019
  21. 2020

    Supporting Growth Through Uncertainty

    Spring-Green announces a Stimulus Package to encourage growth in the midst of a global pandemic.

    SpringGreen's 2020 Stimulus Package
  22. 2022

    A Refreshed SpringGreen Brand

    SpringGreen launches a brand refresh that aligns with the changing demographics and service preferences of our customers.

    SpringGreen's 2022 brand refresh
  23. 2024

    Brad Johnson Named Brand President

    Brad Johnson gets promoted to Brand President.

    Brad Johnson
  24. 2026

    Connecting Technology and Marketing

    Matt Jevne gets promoted into the new Chief Technology & Marketing Officer position ensuring business strategy translates into scalable marketing, technology and data capabilities.

    Matt Jevne

A History of Growing Together

From our first beginnings to the milestones ahead, our story continues through the people, relationships, and shared commitment behind SpringGreen.