Every fall, thousands of landscape, hardscape, and outdoor living professionals travel to Louisville, Kentucky, for one of the most important gatherings in the Green Industry: Equip Exposition. This annual trade show brings together business owners, suppliers, franchisors, and educators from across the country. Attendees get the chance to see the newest equipment, learn from industry leaders, and network with peers who share the same challenges and goals.
For many landscape professionals, Equip Expo is more than a showcase of machinery. It’s a place to think strategically about the future of their businesses. With customer needs changing and competition growing, diversification is often the smartest way to build long-term stability. That’s why SpringGreen, a leader in the Green Industry since 1977, will be in attendance again this year.
Why Is SpringGreen Attending Equip Expo 2025?
SpringGreen is not exhibiting at the show, but the company will be meeting with landscape professionals who want to explore how franchise diversification can add new revenue streams to their business. Since its founding, SpringGreen has grown into a network of more than 150 franchisees across the United States. These aren’t just numbers—they represent decades of proven support, systems, and partnerships that help entrepreneurs thrive.
For landscape contractors, adding a SpringGreen franchise to their portfolio can mean year-round cash flow instead of being limited to seasonal work. It can also create recurring revenue through services like lawn care, fertilization, weed control, and pest management. This makes SpringGreen an ideal complement to landscaping operations that may slow down in colder months. Especially for green business owners very concerned about changes to visa policies in the future.
A Trusted Brand Since 1977
Credibility and longevity matters in franchising. SpringGreen’s long history provides that trust. Since opening its doors in 1977, the company has built a reputation for reliability and franchisee support. Over the past four decades, SpringGreen has helped dozens of landscapers expand their businesses beyond traditional services. Many of today’s strategic partners started where Equip Expo attendees are right now—looking for new ways to grow without starting from scratch.
These decades of experience are what sets SpringGreen apart from new competitors. Landscape professionals who choose to partner with SpringGreen benefit from local marketing programs, training, and operational systems that have been refined for nearly 50 years. The goal is to help entrepreneurs focus on serving their customers, while the franchise provides the tools and support needed to scale.
Equip Expo as a Learning and Networking Hub
Beyond SpringGreen’s presence, Equip Expo itself is worth attending. The event has earned a reputation as the “Super Bowl of the Green Industry” because of its wide range of opportunities. In 2024, the show attracted more than 27,000 attendees, and numbers are expected to grow in 2025.
Highlights include:
- Demonstrations: Attendees can test-drive mowers, compact equipment, and the latest innovations on the 30-acre outdoor demo yard.
- Education: Workshops and sessions cover everything from business strategy to the latest technology in lawn care.
- Networking: From keynote speakers to after-hours socials, Equip Expo creates countless chances to meet peers and exchange ideas.
For landscape business owners, these experiences can spark new ways of thinking. And for those considering franchising as a path to diversification, meeting established companies like SpringGreen adds valuable perspective.
Why Landscapers Choose SpringGreen
Many landscapers choose SpringGreen because it allows them to leverage what they already know about customer service and outdoor property care. Instead of reinventing the wheel, they can plug into an existing system with a track record of success.
SpringGreen’s services—lawn fertilization, tree and shrub care, weed control, and pest management—fit naturally alongside landscaping. This not only adds value for existing customers but also creates predictable income year-round. Franchisees benefit from SpringGreen’s marketing programs, national brand recognition, and operational guidance, helping them scale faster than if they tried to diversify on their own.
Looking Ahead at Equip Expo
This year’s Equip Expo will again bring together the top minds and brands in the Green Industry. For landscape business owners, it’s a chance to take a step back from the daily grind and evaluate the future. Whether the goal is steady cash flow, stronger customer relationships, or a more resilient business model, diversification is a topic that belongs in the conversation.
SpringGreen is looking forward to meeting with forward-thinking professionals who are ready to explore that path. With nearly five decades of experience and more than 150 successful franchisees, the company has built a foundation that supports landscapers in reaching their goals.
Ready to Connect with SpringGreen at Equip Expo?
If you are attending Equip Expo in Louisville this October and want to learn how SpringGreen could fit into your business, the best way to start is by connecting with Mark Potocki, Vice President of Business Development, on LinkedIn. Mark will be available throughout the show to share insights about SpringGreen’s franchise system, answer questions, and explore whether this opportunity is the right fit for your future.